I've often said I've never met a lazy person. I often meet folks who are stuck or frustrated, or who seem to go in directions that make no sense to me, but I've never met anyone who doesn't want more of some things and less of something else. As the Dalai Lama notes, we are designed to move toward happiness and away from suffering. We're built that way.
I have noticed with increasing frequency, however, that we often work really hard to accomplish very little. We are a stubborn lot! We try and try, and try again, even though our favorite strategy isn't working, and there is little evidence it will ever work. And yet, we keep on trying.
Most of the people who will read this actually live pretty comfortable lives. You have a computer. You are educated and have job skills. You may live in a wealthy country, are probably fairly healthy, and the essentials of life--food, clothing, shelter, perhaps even a savings plan--are taken care of. So, it might make sense for my readers to be quite content and to want very little.
But that is not what I hear from clients, or in my email. We are a very ambitious group! We want more money, more time, more personal fulfillment, more satisfying work, and so forth. We are restless, and I love that!
But it also raises the obvious question, Why aren't we getting the things we say we want?
We live in a golden age of opportunity and plenty. Over any 5-year period, you can have, see, do or become just about anything you desire. You can visit Antarctica. You can have dinner with the President of the United States, which I was able to do in 2007. You can get an advanced degree, become wealthy, run a marathon, start a band, or move to Alaska. There are no limits!
So, why aren't we getting the things we say we want?
My blunt answer is this: Many of us are using ineffective strategies. We have goals or desires or dreams, but we are pursuing them with strategies that have almost no chance of succeeding. We have been "trying" for years without success, and yet we keep on doing the same things in the same ways, year after year. That is really dumb!
If you are not reaching your goal, you have two basic choices: change your goal, or change your strategy. You either "get this" or you don't. What more can I say?
The reality is that you CAN be happy in this life. You can make money, if that is your goal. You can raise happy, healthy kids if that is your dream. You can build a huge company or start a charitable foundation. You can write a book or teach high school or do whatever fills your heart with joy.
But to have those things in your life, something must change. If your current strategy isn't working, tell the truth about that. If you've had a major goal for more than a year and it isn't happening, ask why not! Question your approach. Get better advice. Do something different!
And, above all, acknowledge the things that have to change in order to make room for your goal to arrive. Who will you have to become? What will you have to stop doing? Who or what will have to exit your life in order for new realities to be at home in your world?
Nothing will change until something changes. What steps or changes will move you forward this week? What must you read or learn? What must you do, or stop doing? What must you invest? Who should you call, or stop calling? If your dreams and goals are truly important to you, do one thing different this week. Take a step. Try a new way. Just do it!
Friday, May 7, 2010
Wednesday, May 5, 2010
To Be A Goal Setter :: Goal Setting 101

Goal Setting 101
To be a goal setter, and more importantly a goal achiever, you not only have to have a written set of goals for you life (business and/or personal), but, you also have to have a written plan of action towards their achievement.
The goal setting process really starts with a self-evaluation. Sitting down and asking questions like, “What do I really want out of life?” “What do I want to accomplish, become, have, be or do?” Open your mind and your heart. Sit down and fill out a desire journal. Fill it with all the dreams, aspirations and desires that lie in the recesses of your heart. Write about the type pf person that you want to become. Don’t hold back, write everything down! Dream like a child the evening before his/her birthday or the evening before Christmas. Dream as if anything and everything is possible. Because unless it is legal, immoral, or unethical, I would highly encourage you to believe that it is possible.
Decide what it is you want in each area of your life: Personal, Family, Professional, Financial, Physical and Mental. Don’t be vague either, if what you want is money (financial) then define how much you want and by when. Specifics are necessary for you to have a plan. Being clear in what it is you want will cause about 80% of your success. You can not plan for the goal “I want more money.” You can, however, plan for the goal “I want to earn $250,000.00 annually by the end of 2010.” The more specific your goals are the easier they are to build a plan for. If as your reading this you are thinking “I do not know what I really want.” Then set a goal to find out.
Write down your goals. Don’t type them (not at first anyway) sit down and print them out, clearly, specifically and in measurable terms. This moves them from a desire, wish or intangible dream to an item on paper. Something you can see, touch, and relate to.
Okay now you know what you want – next you will need to identify what skills and knowledge you will require in order to accomplish your goal. Ask yourself what knowledge you need to gain in order to speed-up the successful accomplishment of you goal. Ask yourself what skill or skills you need to make the greatest positive impact on getting to your goal. There is always at least one skill or key piece of knowledge that is holding you back – otherwise you would already have accomplished the goal. Identify what it is and go out there and get it! If you are not able to figure it out for yourself then ask your spouse, your friends, your boss, a mentor, or any other person that you believe would know.
There are some things that you can do alone, however to achieve significant goals in your life you will need help. List all the people, groups and organizations that you will need to interact with to reach your goal. Think through some win-win negotiations. Remember the more you give the more you get. As Zig Ziglar reminds us “You can have everything you want if you just help enough others get what they want.” As well as those that can help you, I would also suggest listing out those that could hinder your progress as well. Forewarned is forearmed.
What about obstacles? We have all encountered them, and we will continue to encounter them during our attempt to reach any goal of worth. If there were no obstacles along the way everyone would have already accomplished all of their goals – you included. You will need to list all the obstacles, barriers and impediments to your goal. Why are you not at your goal already? Write down each and every answer to that question. This will allow you to find the bottleneck to your success. Once you are aware of what is holding you back, apply all your resources (which you listed out already) towards the removing or overcoming of this blockage. More often than not, the removal of a single primary blockage will uproot and resolve many other smaller barriers to your goal. This can help you make quantum leaps towards reaching that goal.
Now that you have this valuable collection of information you need to map out a plan to utilize it and accomplish your goal. Successful business men and women do not set out on a course of action without a plan, you wouldn’t go on vacation without some planning and most do not even get married with out hours and hours (one hundred or more at times) of planning. These days far too many spend one hundred hours, or more, planning the wedding. Yet, they spend no time at all planning their marriage or their life. You can change that in your life. Lay out the key points you have put together thus far and develop a plan of attack.
This plan can start with the steps to gain the knowledge and skills you need to gain. Steps to get you in contact with the people and organizations you need to help you along your road to success. Lay out all the steps you know you need to take to reach your goal. Organize then by priority, and then sequence them. As you go through this process you will be motivated to take actions against the first step on your plan. Completing the first step will further motivate you to take action on the next step and so on.
Now that you have a plan you need to set a deadline. A goal is a dream with an achieve-by date. Setting a deadline develops and intensifies your desire to attain your goals. Don’t scare yourself with large goals or underestimate how long it will take to accomplish them. Instead break down large goals into small milestones with deadlines. If you have a goal that you would like to accomplish within a year, break it down to monthly, weekly and daily activities, which you need to accomplish in order to achieve the goal. If you do the daily activity you will automatically reach the yearly goal. These milestones will act like a forcing system for you unconscious mind. They will motivate and drive you towards your goal. Having deadlines for your goals will keep them on your mind. Making you more conscious to the situations and people in your life that can aid you on your road to success. Set your deadlines as realistically as possible. Do not over or under estimate them and be honest with yourself. You could always reset deadlines. The key point I want to drive home here is that you MUST have a deadline to shoot for.
You have the plan – now what? As I mentioned early in this article most people agree on the positive impacts that goal setting have. Most of them have even gone so far as listing out their major goals. However, that is where most people stop. Here is where you are going to act differently and succeed in your goal achievement. The key word here is ACT. Take action on your plan! Do not procrastinate! The clock is ticking and your deadline is inching closer with each passing second. Do something each and everyday towards the accomplishment of your goals. Work with all your gusto on the first step of your plan until it is either completed or until you can make no further progress on it. Then move to the next step, coming back to those incomplete previous steps as soon as you can move them forward to their completion. Keep moving, keep working and keep taking your action steps every day, do not stop. Anyone that has ever had to push a car will tell you the hardest part is getting it moving. Once you’re moving it will still take effort, but it takes far less effort than if you stop pushing and have to start moving all over again. Taking consistent daily action will not only move you quickly towards your goal but it will reinforce in your subconscious mind that you can and will attain your goal. These daily actions will result in a positive attitude change, and you will need that to succeed.
Two additional things you can do you that will steel your resolve to accomplish your goals are to visualize your goal and resolve to never give up. Visualize your goal continually or as often as possible during every waking moment. I recommend making a dream board. Cut out pictures of your goals and glue them to poster board. That way you look at them everyday and it reinforces your subconscious mind. Your subconscious mind does not differentiate between your visualization and reality. So visualize your goal as already attained. View it in you mind’s eye with every detail possible. Feel the pride, joy and fulfillment that will come with reaching a significant goal. Visualization will also make you aware of those situations and resources in your life that you will need to reach your goal.
Finally resolve to never give up in your quest to reach your goal. Attack it with a dogged determination. Let the words of the Capcom commander in Apollo 13 ring in your ears; “Failure is not an option!” When you encounter barriers and obstacles do not ask yourself what will happen if or when I fail. Instead think positive, and then develop an action plan. Ask yourself “How can I get over, around or though this barrier and reach my goal!” Remember that the only difference between the person who accomplishes their goals and the person who doesn’t is that the individual, who does, simply did what the person who doesn’t would not do!
Everyone has dreams, I have them you, have them even a child them. But without action these dreams never become reality. The difference between dreams and the goals of the top achievers is focus. Peak achievers go through processes similar to the one I have laid out here to focus their actions on what they want to be, have or do, when they want it, and how they are going to get it. They design their goals with a mission and this mission is success, and it is so detailed that when they decide to reach the goal, it is almost like it as already happened, just through their commitment. Follow this process and you too can rise to the levels of those you have watched in awe.
This of course is a brief overview. If you are a novice the best way is to have someone mentor you and coach you toward achieving your goal. I am willing to coach you if you are willing to follow a simple system that has helped thousands of people achieve what they really want out of life. If you want what we have, and would like more additional information, contact us and a team member will get back with you right away.
Dustin Mitchell
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Saturday, May 1, 2010
Mediocre Minds
"Great spirits have always encountered violent opposition from mediocre minds" - Albert Einstein.
As I was thinking about what to share this week I glanced at one of the two pictures of Einstein that hang on my office wall.
As I began to think about this incredible truth that I have read so many times, I once again realized how important it is to fully understand.
Most of us surround ourselves with individuals who support us in staying the way we are. The unfortunate truth is that when you decide to become a great spirit -- to pursue a great adventure -- many of the people around you will not support you.
Often with good intention they will tell you familiar things like "be realistic," "slow down,” “take your time," "be careful," or "don't do anything rash."
I have found that, When you pursue greatness, you represent the courage that others don't have. (That sentence is important -- please read it again until you FULLY understand it.)
Consequently, when you succeed, they can no longer tell themselves and others their own "good stories" about why they don't succeed. You break through their excuses for staying in an unfulfilled or dissatisfied life. For this reason, it is absolutely imperative that you surround yourself with great spirits! Like-minded individuals who have the same vision and are going the same places you are going. People who believe in you, support you, sometimes even push you.
One of the greatest decisions I’ve made was that "I would no longer spend quantity time with people that I did not want to become." This is one of the most difficult decisions I have ever made -- and also one of the most powerful.
I looked at the crowd I was spending time with and they were great people; and yet, they were not going in the same direction as me. They did not have the same goals for their life. The same passion.
I realized that they were holding me back.
I still love them, care for them, communicate with them, but no longer spend a major portion of my time with them.
Who do you have in your life that may be holding you back? Who can you begin to spend more quality and quantity time with that is going in the same direction as you? Who do you know that is passionate? Who do you know that is committed to greatness?
It has been said that 5 years from today you will be the same person as today...with 2 exceptions:
1. The books you read, tapes you listen to, seminars you attend.
2. The people that you spend the majority of your time with.
This is no dress rehearsal -- this is your life -- the real deal! Remember that. And as you do, be outstanding -- live with passion -- and make your life magnificent!
Dustin Mitchell
As I was thinking about what to share this week I glanced at one of the two pictures of Einstein that hang on my office wall.
As I began to think about this incredible truth that I have read so many times, I once again realized how important it is to fully understand.
Most of us surround ourselves with individuals who support us in staying the way we are. The unfortunate truth is that when you decide to become a great spirit -- to pursue a great adventure -- many of the people around you will not support you.
Often with good intention they will tell you familiar things like "be realistic," "slow down,” “take your time," "be careful," or "don't do anything rash."
I have found that, When you pursue greatness, you represent the courage that others don't have. (That sentence is important -- please read it again until you FULLY understand it.)
Consequently, when you succeed, they can no longer tell themselves and others their own "good stories" about why they don't succeed. You break through their excuses for staying in an unfulfilled or dissatisfied life. For this reason, it is absolutely imperative that you surround yourself with great spirits! Like-minded individuals who have the same vision and are going the same places you are going. People who believe in you, support you, sometimes even push you.
One of the greatest decisions I’ve made was that "I would no longer spend quantity time with people that I did not want to become." This is one of the most difficult decisions I have ever made -- and also one of the most powerful.
I looked at the crowd I was spending time with and they were great people; and yet, they were not going in the same direction as me. They did not have the same goals for their life. The same passion.
I realized that they were holding me back.
I still love them, care for them, communicate with them, but no longer spend a major portion of my time with them.
Who do you have in your life that may be holding you back? Who can you begin to spend more quality and quantity time with that is going in the same direction as you? Who do you know that is passionate? Who do you know that is committed to greatness?
It has been said that 5 years from today you will be the same person as today...with 2 exceptions:
1. The books you read, tapes you listen to, seminars you attend.
2. The people that you spend the majority of your time with.
This is no dress rehearsal -- this is your life -- the real deal! Remember that. And as you do, be outstanding -- live with passion -- and make your life magnificent!
Dustin Mitchell
Tuesday, April 20, 2010
What Does A Dentist Understand About Marketing That You Should Also?
The top three things people fear most are public speaking, death, and the dentist's office.
OK, I admit that I made up the last one. I know that people definitely fear speaking in front of an audience and that the thought of death keeps some awake at night; however, I'm not as certain about the dentist's office.
Though it's true that not everyone hates the dentist, I'd bet that if you polled 100 people, going to the dentist would not be on anyone's top 1,000 list of favorite activities.
So if most people don't like going to the dentist, how can dentists at least make the visits less intimidating? First, they could make the mundane remarkable, as Amber Naslund shows us. Or maybe they could ensure people that they'll meet their future spouse there (Watch 30 Rock's “Future Husband” clip.)
Although both options—the serious (Naslund's post) and the silly (the 30 Rock clip)—would certainly make your dentist visit more entertaining, I'd like to focus on email marketing.
According to the Direct Marketing Association, email marketing returned $43.62 for every dollar spent on it in 2009 and is expected to return $42.08 for every dollar spent on it in 2010.
Park Central Dental Understands Email Marketing
A good friend of mine, Dr. Kaleb Foster of Park Central Dental, has implemented an e-mail marketing campaign. As an emerging media consultant, instead of critiquing how he administers Novocain or how the hygienist flosses his patients teeth... I think about how his staff communicates with customers.
Dr. Foster understands the power of communication. He's not "doing social media" in the way we think of it. Park Central Dental does not have a Twitter account or Facebook fan page. (Could you see yourself being a fan of your dentist?) Park Central Dental doesn't blog or answer questions on LinkedIn. It doesn't use Formspring or Foursquare. Park Central Dental leverages the awesome power of email marketing.
Here's how Dr. Foster does it.
Ask. It's simple yet often forgotten. When patients make their initial appointment, Park Central asks for their email address.
What's in it for me? Some people (like my mom) are still hesitant to give out their email address. If you are going to take the time to ask customers for their personal information, tell them what's in it for them. The receptionist at Foster’s office informs patients that the staff would use my email address to remind me of appointments. Simple, yet powerful.
Follow-through. Too often, marketers set expectations yet either don't follow through or stray from the promise. Sure enough, though, two days before a scheduled appointment, Dr. Foster’s patients receive an email.
Simple, clean design. His email is easy on the eyes: a picture of two adorable children (both with great teeth, of course) and a very straightforward design, message, and call to action. Remember, it's an appointment reminder. With a quick glance, the patients know exactly when my appointment is.
Clear, actionable call to action. It's obvious what he wants patients to do: confirm their appointment. Dr. Foster put those words in bold and green, and even included a Confirm Now button. I like that it's green (for consistency). The button is visible as a text link with images off. They even call that out in the copy.
Personalization. I'm not a huge fan of personalization, as I've written and spoken about in the past. I think it's fake and contrived looking. However, in the above example, I like the signature from Dr. Foster. He's doesn't overdo it, and it still feels natural; that is, I know that he didn't really sign the email, but...
Integration. I wish all emails were as usable and well integrated as his. Patients can easily add the appointment to their calendar, map the location with Google, view their account online, and even refer a friend. Finally, when they confirm their appointment it updates Park Central’s system. If the patient does not confirm via email, a staffer will call them the day before. Cool, right?
What Else Park Central Dental Does Well
I am critical of all emails I read. So the fact that I give Park Central Dental rave reviews says a lot—about Park Central. Are there areas where the staff can improve? Of course. Would it be worth their time? I'm not sure. A few thoughts...
Facebook, blog, Twitter: It's no secret social media is hot. Moreover, email plus social media is really where it's at. Park Central could start a blog, create a Facebook page, and even manage a Twitter account. However, I'm not sold on whether this would move the needle for Dr. Foster. It may be worth exploring, but I don't see people getting fired up about the dentist (the way I do). ☺
Additional emails: Besides appointment-reminder emails, Park Central has also sent brief surveys and a Happy Birthday email. I believe it would benefit Dr. Foster to expand on those emails. What about a monthly newsletter with "Tips and Tricks" or periodic reminders about good dental hygiene? I realize the latter suggestions often depend on resources, but I think they would be a nice addition.
A Few Other Reasons Park Central Dental Rocks
First, and maybe most important, the entire staff at Park Central Dental is kind, thoughtful, and helpful, and they make patients feel like they are the most-important patient to Dr. Foster.
Second, they give control back to the patient. Dental hygienists ask how patients would like to be alerted about upcoming appointments. They are informed that they can be notified via telephone call (old school) or text message (new school)—whichever medium was most convenient for the patient.
They are doing their best to minimize the chance that I will miss my appointment.
* * * *
If I could give out stars to Dr. Foster and his staff, they would receive 4 out of 5. What else would you suggest for Dr. Foster and his crew to make up that extra point? Let me know by emailing me below, and I'll be sure to share them with Dr. Foster.
Dustin Mitchell
dustin@networkinglifestyles.net
OK, I admit that I made up the last one. I know that people definitely fear speaking in front of an audience and that the thought of death keeps some awake at night; however, I'm not as certain about the dentist's office.
Though it's true that not everyone hates the dentist, I'd bet that if you polled 100 people, going to the dentist would not be on anyone's top 1,000 list of favorite activities.
So if most people don't like going to the dentist, how can dentists at least make the visits less intimidating? First, they could make the mundane remarkable, as Amber Naslund shows us. Or maybe they could ensure people that they'll meet their future spouse there (Watch 30 Rock's “Future Husband” clip.)
Although both options—the serious (Naslund's post) and the silly (the 30 Rock clip)—would certainly make your dentist visit more entertaining, I'd like to focus on email marketing.
According to the Direct Marketing Association, email marketing returned $43.62 for every dollar spent on it in 2009 and is expected to return $42.08 for every dollar spent on it in 2010.
Park Central Dental Understands Email Marketing
A good friend of mine, Dr. Kaleb Foster of Park Central Dental, has implemented an e-mail marketing campaign. As an emerging media consultant, instead of critiquing how he administers Novocain or how the hygienist flosses his patients teeth... I think about how his staff communicates with customers.
Dr. Foster understands the power of communication. He's not "doing social media" in the way we think of it. Park Central Dental does not have a Twitter account or Facebook fan page. (Could you see yourself being a fan of your dentist?) Park Central Dental doesn't blog or answer questions on LinkedIn. It doesn't use Formspring or Foursquare. Park Central Dental leverages the awesome power of email marketing.
Here's how Dr. Foster does it.
Ask. It's simple yet often forgotten. When patients make their initial appointment, Park Central asks for their email address.
What's in it for me? Some people (like my mom) are still hesitant to give out their email address. If you are going to take the time to ask customers for their personal information, tell them what's in it for them. The receptionist at Foster’s office informs patients that the staff would use my email address to remind me of appointments. Simple, yet powerful.
Follow-through. Too often, marketers set expectations yet either don't follow through or stray from the promise. Sure enough, though, two days before a scheduled appointment, Dr. Foster’s patients receive an email.
Simple, clean design. His email is easy on the eyes: a picture of two adorable children (both with great teeth, of course) and a very straightforward design, message, and call to action. Remember, it's an appointment reminder. With a quick glance, the patients know exactly when my appointment is.
Clear, actionable call to action. It's obvious what he wants patients to do: confirm their appointment. Dr. Foster put those words in bold and green, and even included a Confirm Now button. I like that it's green (for consistency). The button is visible as a text link with images off. They even call that out in the copy.
Personalization. I'm not a huge fan of personalization, as I've written and spoken about in the past. I think it's fake and contrived looking. However, in the above example, I like the signature from Dr. Foster. He's doesn't overdo it, and it still feels natural; that is, I know that he didn't really sign the email, but...
Integration. I wish all emails were as usable and well integrated as his. Patients can easily add the appointment to their calendar, map the location with Google, view their account online, and even refer a friend. Finally, when they confirm their appointment it updates Park Central’s system. If the patient does not confirm via email, a staffer will call them the day before. Cool, right?
What Else Park Central Dental Does Well
I am critical of all emails I read. So the fact that I give Park Central Dental rave reviews says a lot—about Park Central. Are there areas where the staff can improve? Of course. Would it be worth their time? I'm not sure. A few thoughts...
Facebook, blog, Twitter: It's no secret social media is hot. Moreover, email plus social media is really where it's at. Park Central could start a blog, create a Facebook page, and even manage a Twitter account. However, I'm not sold on whether this would move the needle for Dr. Foster. It may be worth exploring, but I don't see people getting fired up about the dentist (the way I do). ☺
Additional emails: Besides appointment-reminder emails, Park Central has also sent brief surveys and a Happy Birthday email. I believe it would benefit Dr. Foster to expand on those emails. What about a monthly newsletter with "Tips and Tricks" or periodic reminders about good dental hygiene? I realize the latter suggestions often depend on resources, but I think they would be a nice addition.
A Few Other Reasons Park Central Dental Rocks
First, and maybe most important, the entire staff at Park Central Dental is kind, thoughtful, and helpful, and they make patients feel like they are the most-important patient to Dr. Foster.
Second, they give control back to the patient. Dental hygienists ask how patients would like to be alerted about upcoming appointments. They are informed that they can be notified via telephone call (old school) or text message (new school)—whichever medium was most convenient for the patient.
They are doing their best to minimize the chance that I will miss my appointment.
* * * *
If I could give out stars to Dr. Foster and his staff, they would receive 4 out of 5. What else would you suggest for Dr. Foster and his crew to make up that extra point? Let me know by emailing me below, and I'll be sure to share them with Dr. Foster.
Dustin Mitchell
dustin@networkinglifestyles.net
Friday, April 2, 2010
Running A Home-Based Business
Give Yourself a Personality Check
Being a home-based business owner is not for everybody. Focusing has never really been my problem, but some people physically need to drive away from their house to find structure. The first part of starting a home-based business is recognizing what kind of personality you have. If you need someone else to give you structure, or if you are a procrastinator, a home-business is probably not the best thing for you.
Be Patient
A home-based business doesn't get started in a day. I was able to set up my office quickly, but at the time I was 18 and I didn't make my first sale until a little more than a month after I started my business. When I first started I had no following, I was in college. But I said to myself that as long as I keep working at this, something is going to come of it. My persistence paid off. Consistency of action is key.
Make a Plan and Stick to It
When I started my first network marketing business, I put a list together of what I wanted it to be. I knew I didn't ever want to have a job where I am told what to do, when to do it and how to do it. Mobility and home-based was essential to my goal. I wanted a business that needed very little head count, and one that anybody could own and operate on their own, which is what a lot of our my business associates do. They are their own boss and don't even have to have employees.
You Work at Home. Don't Try to Hide It
First and foremost, I chose to run my business from home. I've been running my company from home now for ten years. Granted I have purchased other businesses that required offices, etc., but I still worked from home. I are brutally honest with my structure and have never lost a client. I find that total honesty about being a home-based business makes everything run better and feel more authentic.
Keep Your Family Out of It
Being a home-based or network marketing business owner takes a lot of discipline. I usually get up early around 7:30 a.m. and try to get as much done in terms of planning and organizing until my partner returns form work at 3 p.m. Sometimes this creates arguments over the amount of time I work, when I work and how late I work. Regardless, it is a business and you need to set a schedule and time that ou will devote to the business, and stick with it.
Keep a Checklist
Each morning, before you begin work, write down the items that you need to accomplish by the end of your day. It helps to rate each item according to priority, from high to low. Even if you don't complete your list, the high priority items will get done first. Remember, you can't blame unfinished work on your co-workers! I even make lists of additional things I accomplish that I hadn’t listed on my morning list. This is a basic form of goal setting.
Remember to Punch Out
One of the downfalls to being a home-based business is that if you wanted to, you could always be working. My partner and I are about to launch a huge business. In fact it beats any other investment we’ve ever made! It’s so important to me to build the business, so whenever the phone would ring, I would answer, no matter what time of night it was. After answering a call in the middle of the night or staying up to 2 or 3 a.m., I decided I wasn't going to do that anymore and resolved to answer the business phone during business hours, and work on business during business hours. Unless very important circumstances dictate that I have no choice but to work.
Practice the Art of Juggling
Being a home-based business is a juggling act, and the key to it is knowing which balls are glass and which are rubber. I go into every day not trying to drop those glass balls, which is my relationship and soon to be marriage. I don't necessarily think that balance is possible because there is always one element that takes priority in your life and the key to succeeding is knowing what that priority. It takes understand from everyone that is close to you. Especially, if you are just starting your business.
Make it a great week!
Dustin Mitchell
Being a home-based business owner is not for everybody. Focusing has never really been my problem, but some people physically need to drive away from their house to find structure. The first part of starting a home-based business is recognizing what kind of personality you have. If you need someone else to give you structure, or if you are a procrastinator, a home-business is probably not the best thing for you.
Be Patient
A home-based business doesn't get started in a day. I was able to set up my office quickly, but at the time I was 18 and I didn't make my first sale until a little more than a month after I started my business. When I first started I had no following, I was in college. But I said to myself that as long as I keep working at this, something is going to come of it. My persistence paid off. Consistency of action is key.
Make a Plan and Stick to It
When I started my first network marketing business, I put a list together of what I wanted it to be. I knew I didn't ever want to have a job where I am told what to do, when to do it and how to do it. Mobility and home-based was essential to my goal. I wanted a business that needed very little head count, and one that anybody could own and operate on their own, which is what a lot of our my business associates do. They are their own boss and don't even have to have employees.
You Work at Home. Don't Try to Hide It
First and foremost, I chose to run my business from home. I've been running my company from home now for ten years. Granted I have purchased other businesses that required offices, etc., but I still worked from home. I are brutally honest with my structure and have never lost a client. I find that total honesty about being a home-based business makes everything run better and feel more authentic.
Keep Your Family Out of It
Being a home-based or network marketing business owner takes a lot of discipline. I usually get up early around 7:30 a.m. and try to get as much done in terms of planning and organizing until my partner returns form work at 3 p.m. Sometimes this creates arguments over the amount of time I work, when I work and how late I work. Regardless, it is a business and you need to set a schedule and time that ou will devote to the business, and stick with it.
Keep a Checklist
Each morning, before you begin work, write down the items that you need to accomplish by the end of your day. It helps to rate each item according to priority, from high to low. Even if you don't complete your list, the high priority items will get done first. Remember, you can't blame unfinished work on your co-workers! I even make lists of additional things I accomplish that I hadn’t listed on my morning list. This is a basic form of goal setting.
Remember to Punch Out
One of the downfalls to being a home-based business is that if you wanted to, you could always be working. My partner and I are about to launch a huge business. In fact it beats any other investment we’ve ever made! It’s so important to me to build the business, so whenever the phone would ring, I would answer, no matter what time of night it was. After answering a call in the middle of the night or staying up to 2 or 3 a.m., I decided I wasn't going to do that anymore and resolved to answer the business phone during business hours, and work on business during business hours. Unless very important circumstances dictate that I have no choice but to work.
Practice the Art of Juggling
Being a home-based business is a juggling act, and the key to it is knowing which balls are glass and which are rubber. I go into every day not trying to drop those glass balls, which is my relationship and soon to be marriage. I don't necessarily think that balance is possible because there is always one element that takes priority in your life and the key to succeeding is knowing what that priority. It takes understand from everyone that is close to you. Especially, if you are just starting your business.
Make it a great week!
Dustin Mitchell
Monday, March 29, 2010
Protecting Your Home-Business With A LLC
Whether you are just starting your home-based business or have been operating as a sole proprietorship, you may be wondering about the benefits of protecting your business and personal assets by forming a limited liability company (LLC). Many business owners assume it will be too costly or time-consuming—but neither is the case.
There are many benefits in creating a limited liability company, especially when you weigh the risks that are associated operating as a sole proprietorship. Most home-based businesses operate as a sole proprietorship. When you operate your business in such a manner, the individual owner is assuming the risk of the operation of the business, and will be solely held responsible for the operations of the business. In other words, the individual owner of the company has little to no legal protection. Here are some of the benefits of forming a limited liability company.
Protected assets:
LLCs provide limited liability protection to their owners (members), who are typically not personally responsible for the business debts and liabilities of the LLC. Creditors cannot pursue the personal assets (house, savings accounts, etc.) of the owners to pay business debts. Conversely, in a sole proprietorship or general partnership, owners and the business are legally considered the same—leaving personal assets vulnerable.
Pass-through taxation:
LLCs typically do not pay taxes at the business level. Any business income or loss is "passed-through" to owners and reported on their personal income tax returns. Any tax due is paid at the individual level. This is a tremendous advantage for individuals who own a home-based business, because you will qualify for the tremendous tax advantages of operating a business from your home.
Heightened credibility
Forming an LLC will help your home-business establish credibility with potential customers, employees, vendors and partners because they see you have made a formal commitment to your business.
Limited compliance requirements:
LLCs face fewer state-imposed annual requirements and ongoing formalities than corporations.
Flexible management structure:
LLCs are free to establish any organizational structure agreed upon by the company owners. LLCs can be managed by the owners (members) or by managers, unlike corporations which have a board of directors who oversee the major business decisions of the company and officers who manage the day-to-day affairs.
Few restrictions:
There are few restrictions on who can be an LLC owner or how many owners an LLC may have (unlike S corporations).
In my opinion it makes sense to operate your business as a limited liability company. You have legal protection, tax advantages and the benefits of owning and operating your own home-based business, without personally assuming the risk. If you’re thinking of forming a limited liability company (LLC), be sure to understand what information will be required to legally create an LLC. The formation document for an LLC is called the Articles of Organization or Certificate of Organization. Each state has its own version, so the amount and type of information required varies.
Forming a limited liability company (LLC) can be complicated if you don’t know what you are doing. While there are online services that can help you form the LLC, most are impersonal and overpriced. The most popular website is legalzoom.com, and they charge $149 - $359 + the filing fee for the state in which you wish to form the LLC. You also have the option of having an attorney draft and file the necessary paperwork to form your LLC. However, generally the legal expenses associated with the formation are $500 or more.
I believe that forming a LLC is a valuable advantage for those who are currently operating, or are considering starting a home-based business. I have over 10 years in the network marketing industry, and I desire success for everyone who starts a home-based business, regardless of the business opportunity that you’ve chosen.
The other night, I was in bed and an idea came to my head. In an effort to help as many people as possible, I’ve decided allow the consulting division of my company, to form LLCs for home-based businesses. We will provide this service for only $99.95 + the filing fee for the state in which you wish to organize your LLC. My staff will search the business registration directory of your state to make sure that your business name is available. Once a business name as been chosen they will draft the “Articles of Organization” to form your LLC as well as an “Operating Agreement” which will be required to explain the rights and responsibilities of the owners of the LLC. It will also indemnify you and protect you from personal liability when you are acting on the behalf of your business. Lastly, my staff will assist you in filing the necessary documents with the IRS and obtaining a federal employee identification number (EIN).
After the necessary documents are completed my staff will file them with the required state agency and your LLC will be operational. In addition to all of these services you will receive personal access to me during normal business hours for any related questions concerning the formation of your limited liability company.
If you would like to take advantage of this offer please email llc@networkinglifestyles.net. Please provide your name and phone number in the email. A member of my staff will contact you concerning the steps required to complete the formation of your LLC. If you have additional questions before you commit to forming a limited liability company you should email llcquestion@mypersonalattorney.com.
There are many benefits in creating a limited liability company, especially when you weigh the risks that are associated operating as a sole proprietorship. Most home-based businesses operate as a sole proprietorship. When you operate your business in such a manner, the individual owner is assuming the risk of the operation of the business, and will be solely held responsible for the operations of the business. In other words, the individual owner of the company has little to no legal protection. Here are some of the benefits of forming a limited liability company.
Protected assets:
LLCs provide limited liability protection to their owners (members), who are typically not personally responsible for the business debts and liabilities of the LLC. Creditors cannot pursue the personal assets (house, savings accounts, etc.) of the owners to pay business debts. Conversely, in a sole proprietorship or general partnership, owners and the business are legally considered the same—leaving personal assets vulnerable.
Pass-through taxation:
LLCs typically do not pay taxes at the business level. Any business income or loss is "passed-through" to owners and reported on their personal income tax returns. Any tax due is paid at the individual level. This is a tremendous advantage for individuals who own a home-based business, because you will qualify for the tremendous tax advantages of operating a business from your home.
Heightened credibility
Forming an LLC will help your home-business establish credibility with potential customers, employees, vendors and partners because they see you have made a formal commitment to your business.
Limited compliance requirements:
LLCs face fewer state-imposed annual requirements and ongoing formalities than corporations.
Flexible management structure:
LLCs are free to establish any organizational structure agreed upon by the company owners. LLCs can be managed by the owners (members) or by managers, unlike corporations which have a board of directors who oversee the major business decisions of the company and officers who manage the day-to-day affairs.
Few restrictions:
There are few restrictions on who can be an LLC owner or how many owners an LLC may have (unlike S corporations).
In my opinion it makes sense to operate your business as a limited liability company. You have legal protection, tax advantages and the benefits of owning and operating your own home-based business, without personally assuming the risk. If you’re thinking of forming a limited liability company (LLC), be sure to understand what information will be required to legally create an LLC. The formation document for an LLC is called the Articles of Organization or Certificate of Organization. Each state has its own version, so the amount and type of information required varies.
Forming a limited liability company (LLC) can be complicated if you don’t know what you are doing. While there are online services that can help you form the LLC, most are impersonal and overpriced. The most popular website is legalzoom.com, and they charge $149 - $359 + the filing fee for the state in which you wish to form the LLC. You also have the option of having an attorney draft and file the necessary paperwork to form your LLC. However, generally the legal expenses associated with the formation are $500 or more.
I believe that forming a LLC is a valuable advantage for those who are currently operating, or are considering starting a home-based business. I have over 10 years in the network marketing industry, and I desire success for everyone who starts a home-based business, regardless of the business opportunity that you’ve chosen.
The other night, I was in bed and an idea came to my head. In an effort to help as many people as possible, I’ve decided allow the consulting division of my company, to form LLCs for home-based businesses. We will provide this service for only $99.95 + the filing fee for the state in which you wish to organize your LLC. My staff will search the business registration directory of your state to make sure that your business name is available. Once a business name as been chosen they will draft the “Articles of Organization” to form your LLC as well as an “Operating Agreement” which will be required to explain the rights and responsibilities of the owners of the LLC. It will also indemnify you and protect you from personal liability when you are acting on the behalf of your business. Lastly, my staff will assist you in filing the necessary documents with the IRS and obtaining a federal employee identification number (EIN).
After the necessary documents are completed my staff will file them with the required state agency and your LLC will be operational. In addition to all of these services you will receive personal access to me during normal business hours for any related questions concerning the formation of your limited liability company.
If you would like to take advantage of this offer please email llc@networkinglifestyles.net. Please provide your name and phone number in the email. A member of my staff will contact you concerning the steps required to complete the formation of your LLC. If you have additional questions before you commit to forming a limited liability company you should email llcquestion@mypersonalattorney.com.
Tuesday, March 23, 2010
FTC Amends Free Credit Reports Rule
Did you know that on April 2, 2010, a new amendment to the 2003 Free Annual File Disclosures Rule goes into effect?
This new rule by the Federal Trade Commission (FTC) will require new disclosures to help consumers avoid confusing “free” offers – which often attempt to lure you into spending money on credit monitoring or other products or services – with the free credit reports available at anualcreditreport.com, the only authorized “central source” for truly free credit reports.
Highlights of this new rule
Web sites offering free credit reports will be required to provide the following disclosure at the top of each Web page: THIS NOTICE IS REQUIRED BY LAW. Read more at FTC.GOV. You have the right to a free credit report from AnnualCreditReport.com or 877-322-8228, the ONLY authorized source under federal law.
Web site disclosures must also include a button indicating “Take me to the authorized source” with clickable links to www.annualcreditreport.com and FTC.GOV.
For consumers visiting the AnnualCreditReport.com site, the three national credit bureaus – Equifax, Experian, and TransUnion -- will no longer be able to advertise on the home page. Such ads can only appear after the consumer has successfully obtained their free credit report from AnnualCreditReport.com.
Similar disclosures for television and radio advertisements will take effect on September 1, 2010.
What do you think?
Is such a rule necessary to protect consumers?
Should the government stay away from such regulations and let the “buyer beware”?
Have you ever been confused by a “free credit report” advertisement?
Do you agree or disagree with the many State Attorneys General who believe that an AnnualCreditReport.com should be a .gov instead of .com?
Please take the survey on this blog and let me know what you think!
FTC Links:
File a complaint with the FTC
FTC Amends Free Credit Reports Rule To Help Consumers Steer Clear of ‘Free’ Offers that Cost Money
Free Annual Credit Reports
As always, please share your opinions with me! I need your feedback in order to make this blog better and provide you the information that you want and need! Please also consider subscribing! You can also follow me at any of the links below.
Make it a great day!
Dustin Mitchell
Facebook
Twitter
Myspace
Linkedin
Naymz
This new rule by the Federal Trade Commission (FTC) will require new disclosures to help consumers avoid confusing “free” offers – which often attempt to lure you into spending money on credit monitoring or other products or services – with the free credit reports available at anualcreditreport.com, the only authorized “central source” for truly free credit reports.
Highlights of this new rule
Web sites offering free credit reports will be required to provide the following disclosure at the top of each Web page: THIS NOTICE IS REQUIRED BY LAW. Read more at FTC.GOV. You have the right to a free credit report from AnnualCreditReport.com or 877-322-8228, the ONLY authorized source under federal law.
Web site disclosures must also include a button indicating “Take me to the authorized source” with clickable links to www.annualcreditreport.com and FTC.GOV.
For consumers visiting the AnnualCreditReport.com site, the three national credit bureaus – Equifax, Experian, and TransUnion -- will no longer be able to advertise on the home page. Such ads can only appear after the consumer has successfully obtained their free credit report from AnnualCreditReport.com.
Similar disclosures for television and radio advertisements will take effect on September 1, 2010.
What do you think?
Is such a rule necessary to protect consumers?
Should the government stay away from such regulations and let the “buyer beware”?
Have you ever been confused by a “free credit report” advertisement?
Do you agree or disagree with the many State Attorneys General who believe that an AnnualCreditReport.com should be a .gov instead of .com?
Please take the survey on this blog and let me know what you think!
FTC Links:
File a complaint with the FTC
FTC Amends Free Credit Reports Rule To Help Consumers Steer Clear of ‘Free’ Offers that Cost Money
Free Annual Credit Reports
As always, please share your opinions with me! I need your feedback in order to make this blog better and provide you the information that you want and need! Please also consider subscribing! You can also follow me at any of the links below.
Make it a great day!
Dustin Mitchell
Myspace
Naymz
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